The Lincoln Road Mall is a unique experience in the United States, one of the country’s few pedestrian shopping and leisure streets. Its success has led to the continued reinvestment and re-imagining of the various retail and entertainment experiences along the Mall.
For all of the great ‘unprogrammed’ activities that exist along Lincoln Road in Miami Beach, dining, shopping, and people-watching, there is little structured entertainment beyond the movies and bowling. The Putting Club’s goal is to provide another family-oriented, activity-based entertainment alternative within our City Center with a design that relates to its tropical setting, its Lincoln Road adjacency, and its rooftop location.
We studied the architecture, sequence, and experience of Lincoln Road, with its pavilions and tropical landscaping, to inform our design decisions and to create a place that feels like an extension of the best Lincoln Road offers. Our design aims to transform this underused rooftop into an amenity. Through this unique and thoughtful design, we believe we will create a destination that ties into the history and aesthetic of Lincoln Road Mall while becoming an integral part of the redevelopment and future of the Lincoln Lane corridor.